China Travel HK (00308) has announced that the group seized opportunities in the tourism market during the 2026 National Day holiday, strengthened marketing efforts, and launched high-quality experiential products and themed events, achieving solid operational performance in its tourist attraction business.
During the 2026 National Day holiday, the group's tourist attraction business received a total of approximately 730,000 visitors, representing a year-on-year increase of about 6% compared with the eight-day National Day and Mid-Autumn Festival holiday from 1 to 8 October 2025 (the 2025 National Day and Mid-Autumn holiday).
Sales revenue during the period reached approximately RMB 100 million, up about 13% compared with the 2025 National Day and Mid-Autumn holiday; average daily visitor numbers and sales revenue increased by approximately 21% and 29% respectively compared with the 2025 National Day and Mid-Autumn holiday.
Among the highlights, tickets for the Detian scenic area in Guangxi sold out for six consecutive days, with average daily visitor traffic surging by approximately 87%; the Shapotou scenic area in Ningxia recorded a year-on-year increase of about 32% in average daily visitor traffic; and the Heidushan scenic area in Qinghai received nearly 70,000 visitors during the period.